Coty Airspun is an iconic translucent powder that has achieved cult status in the beauty world. First introduced in 1935, this affordable powder has been a staple in makeup kits for generations. With its signature loose powder formula and floral fragrance, Airspun offers a lightweight, flawless finish.
A Brief History
Coty Airspun Translucent Powder was created in 1935 by the Coty cosmetics company. It was one of the first loose face powders on the market. The original formula included ingredients like rosemary, orchid, and violet for a delicate floral scent.
During World War II, Coty had to cease production of Airspun. After the war ended, the company reformulated the powder slightly but kept its essential qualities the same. By the 1950s, Airspun had become popular in Hollywood, used by movie stars like Audrey Hepburn.
Key Features
Here are some of the key features that make Coty Airspun Translucent Powder stand out:
- Lightweight, super-fine texture
- Smooth, seamless blending
- Minimizes the appearance of fine lines and pores
- Matte finish without being drying
- Long-lasting wear up to 24 hours
- Infused with soothing rosemary and lavender
- Floral vanilla fragrance
- Affordable pricing under $10
Application Tips
Airspun Translucent Powder can be used in multiple ways. Here are some top application tips:
- Dust all over face using a large, fluffy brush to set makeup or mattify skin
- Use under eyes to set concealer and prevent creasing
- Bake specific areas like the t-zone by pressing powder into skin
- Brush away fallout from eye makeup
- Use wet for more intense color payoff and longer wear time
Reviews
Airspun remains beloved by makeup enthusiasts. It has over 5,000 reviews and 4 out of 5 stars on Influenster. According to users, the powder lives up to its claims of providing a flawless, matte finish. Some do note that the strong fragrance could be irritating for sensitive skin. Overall, the quality and performance of this budget powder punches far above its price point.
Cult Status
While trends come and go, Coty Airspun Translucent Powder has cemented its place in the pantheon of classic beauty products. For over 80 years, its lightweight feel, affordable price, and reliably smooth results keep fans stocking up. Airspun remains a staple in professional makeup kits and everyday beauty lovers’ collections alike.